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1-3 of 3 results for Colgate Brand

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Free access

Research article

First published 2008-7

Measurement and Validity of Jennifer Aaker's Brand Personality Scale for Colgate Brand

Bejoy John Thomas, P C Sekar

Vikalpa: The Journal for Decision Makers

Open access

Research article

First published 2019-1

Stanley Chibuzor Onwubu, Phumlane Selby Mdluli, Shenuka Singh

Journal of Applied Biomaterials & Functional Materials

Retricted access

Research article

First published 2005-5

David R. Bell, André Bonfrer, Pradeep K. Chintagunta

Journal of Marketing Research