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Research article

First published 2013-7

Taking the pulse of the B & B industry: An assessment of current marketing practices

Alleah Crawford, Cynthia S Deale, Ryan Merritt

Tourism and Hospitality Research

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Research article

First published 2013-7

Performance of Portfolios Based on E/P,B /M and Size: Evidences on Indian Stock Market

Renuka Sharma, Kiran Mehta

Business Perspectives and Research

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Research article

First published 2012-7

4-Bromo-2,5-dimethoxyphenethylamine (2C-B): presence in the recreational drug market in Spain,pattern of use and subjective effects

Fernando Caudevilla-Gálligo, Jordi Riba, Mireia Ventura [...]

Journal of Psychopharmacology

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Research article

First published 1983-11

B&Bs: A Booming Market

Leslie B. Stevens

Cornell Hospitality Quarterly

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Research article

First published 1978-10

B for Marketing research Departments

James R. Krum

Journal of Marketing

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Research article

First published 2022-9

Good Corp,Bad Corp,and the Rise of B Corps: How Market Incumbents’ Diverse Responses Reinvigorate Challengers

Suntae Kim, Todd Schifeling

Administrative Science Quarterly

Open access

Research article

First published 2023-7

The MBA Marketing Mix Revisited:The Need for the 10Ps Framework in the Indian Context

Kishore Thomas John, Rejikumar Gopalakrishnan, Ajith Kumar Kamala Raghavan

IIMS Journal of Management Science

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Book review

First published 2025-9

Book review: Sukhadeo Thorat,S. Madheswaran,& B. P. Vani,Scheduled Castes in the Indian Labour Market: Employment,Discrimination,and Its Impact on Poverty

Sangeeta Ghosh

Social Change

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Research article

First published 1990-08

Markers of B Lymphocyte Differentiation in the Chicken

Walter C. Olson, Donald L. Ewert

Monoclonal Antibodies in Immunodiagnosis & Immunotherapy

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Research article

First published 2006-1

Market Metrics: Hepatitis B and C: Perspectives on the Chinese Market

Mark Belsey, John Savopoulos

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

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