Search results: Sage Journals

Restricted accessResearch articleFirst published April, 2019

Value Appropriation and Firm Shareholder Value: Role of Advertising and Receivables Management

Carly Frennea, Kyuhong Han, Vikas Mittal

Journal of Marketing Research

Restricted accessResearch articleFirst published November, 2018

Rui Qi, David A Cárdenas, Xichen Mou [...]

Tourism Economics

Restricted accessOtherFirst published March, 2011

Lynne Ciochetto

Current Sociology

Restricted accessResearch articleFirst published 2025

Abdul Basith N. M., Abdussalam P. K.

Metamorphosis: A Journal of Management Research

Open accessResearch articleFirst published November, 2024

Shikha Karamchandani, Anushree Karani, Mitesh Jayswal

Vision: The Journal of Business Perspective

Restricted accessResearch articleFirst published November, 2020

Syed Hassan Raza, Adamu Abbas Adamu, Emenyeonu C. Ogadimma [...]

Journal of Creative Communications

Restricted accessResearch articleFirst published 2023

Jai Kamal, Sanjay Kumar Singh

Vision: The Journal of Business Perspective

Restricted accessResearch articleFirst published July, 2019

Simone Wies, Arvid Oskar Ivar Hoffmann, Jaakko Aspara [...]

Journal of Marketing

Restricted accessResearch articleFirst published October, 1962

Thomas A. Petit, Alan Zakon

Journal of Marketing

Restricted accessResearch articleFirst published March, 2019

Taanika Arora, Bhawna Agarwal

Vision: The Journal of Business Perspective