&samhoud is an extraordinary, private, profit-based consultancy firm that focuses on an overall societal view and sees the economy as a subsystem of this societal view. Shaped by the visionary goals and ideas of the founder Salem Samhoud, &samhoud uses corporate entrepreneurship as a strategic tool for increasing employee satisfaction and innovative capabilities in the firm. Once established, &samhoud became entrepreneurially involved in society, bringing both entrepreneurial elements into society and societal elements into the company.
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