This original empirical work examines the development process characteristics of small entrepreneurial service firms. The results of 12 interviews suggest that successful entrepreneurial innovation projects are the result of a five-stage process model. This entrepreneurial new service development process model differs somewhat from the proposed process models, focusing on large service corporations. Besides a more flexible and informal process for entrepreneurial services, the development cost and the final market price are strongly related to success.
CobbenhagenJ. (1999), Successful Innovation. Towards a New Theory for the Management of Small and Medium-Sized Enterprises, Edward Elgar, Cheltenham.
9.
CooperA.DunkelbergW. (1986), ‘Entrepreneurship and paths to ownership’, Strategic Management Journal, Vol 7, pp 53–68.
10.
CooperR. G. (1993), Winning at New Products, Addison-Wesley Publishing Company, Reading.
11.
CooperR. G.EdgettS. J. (1999), Product Development for the Service Sector, Perseus Books, Cambridge.
12.
CovinJ.SlevinD. (1989), ‘Strategic management of small firms in hostile and benign environments’, Strategic Management Journal, Vol 10, No 1, pp 75–87.
13.
de BrentaniU. (2001), ‘Innovative versus incremental new business services: Different keys for achieving success’, Journal of Product Innovation Management, Vol 18, pp 169–187.
14.
DruckerP. F. (1994), Innovation and Entrepreneurship, revised ed, Butterworth-Heinemann, Oxford.
15.
EdgettS. J. (1996), ‘The new product development process for commercial financial services’, Industrial Marketing Management, Vol 25, pp 507–515.
16.
EdgettS.ParkinsonS. (1994), ‘The development of new financial services: Identifying determinants of success and failure’, International Journal of Service, Vol 5, No 4, pp 24–38.
17.
FreelM. (2000), ‘Barriers to product innovation in small manufacturing firms’, International Small Business Journal, Vol 18, No 2, pp 60–80.
18.
GahanC.HannibalM. (1998), Doing Qualitative Research Using QSR NUDIST, Sage Publications, London.
19.
GriffinA. (1997), ‘PDMA research on new product development practices: Updating trends and benchmarking best practices’, Journal of Product Innovation Management, Vol 14, No 6, pp 429–458.
HillsG.NarayanaC. (1989), ‘Profile and characteristics, success factors, and marketing in highly successful firms’, Frontiers of Entrepreneurship Research: Proceedings of the Babson College Conference on Entrepreneurship, pp 354–262.
22.
IrelandD.HittM.CampM.SextonD. (2001), ‘Integrating entrepreneurship and strategic management actions to create firm wealth’, Academy of Management Executive, Vol 15, No 1, pp 49–63.
23.
JohneA.StoreyC. (1998), ‘New service development: A review of literature and annotated bibliography’, European Journal of Marketing, Vol 32, pp 184–251.
24.
LeeC.LeeK.PenningsJ. (2001), ‘Internal capabilities, external networks, and performance: A study on technology-based ventures’, Strategic Management Journal, Vol 22, pp 615–640.
25.
LumpkinG.DessG. (1996), ‘Clarifying the entrepreneurial orientation construct and linking it to performance’, Academy of Management Review, Vol 21, pp 135–173.
26.
MartinC. R.HorneD. A. (1995), ‘Level of success inputs for service innovations in the same firm’, International Journal of Service Industry Management, Vol 6, No 4, pp 40–56.
27.
MilesM.CovinJ.HeeleyM. (2000), ‘The relationship between environmental dynamism and small firm structure, strategy, and performance’, Journal of Marketing Theory and Practice, Vol 8, pp 63–78.
28.
MillerD. (1983), ‘The correlates of entrepreneurship in three types of firms’, Management Science, Vol 29, pp 770–791.
29.
MillerD.FriesenP. (1982), ‘Innovation in conservative and entrepreneurial firms: Two models of strategic momentum’, Strategic Management Journal, Vol 3, No 1, pp 1–25.
30.
MintzbergH. (1973), ‘Strategy making in three modes’, California Management Review, Vol 16, pp 44–58.
31.
NamanJ.SlevinD. (1993), ‘Entrepreneurship and the concept of fit: A model and empirical tests’, Strategic Management Journal, Vol 14, No 2, pp 137–153.
32.
QSR NUDIST (1996), User Guide, Qualitative Solutions and Research Pty Ltd, Melbourne.
33.
RandlesomeC. (1994), The Business Culture in Germany, Butterworth-Heinemann, Oxford.
34.
RheeJ. H. (2002), ‘An exploratory examination of propensity and performance in new venture internationalisation’, New England Journal of Entrepreneurship, spring, pp 51–65.
35.
RothwellR. (1994), ‘Industrial innovation: Success, strategy, trends’, in DodgsonM.RothwellR., eds, The Handbook of Industrial Innovation, Edward Elgar, Cheltenham.
36.
RouseA.DickM. (1994), ‘The use of NUDIST, a computerized analytical tool, to support qualitative information systems research’, Information Technology & People, Vol 7, pp 50–62.
37.
ScheuingE. E.JohnsonE. M. (1989), ‘A proposed model for new service development’, The Journal of Services Marketing, Vol 3, No 2, pp 25–34.
38.
SchumpeterJ. A. (1947), ‘The creative response in economic history’, Journal of Economic History, Vol 7, pp 149–159.
39.
ScozziB.GaravelliC. (2005), ‘Methods for modelling and supporting innovation processes in SMEs’, European Journal of Innovation Management, Vol 8, No 1, pp 120–137.
40.
ShostackG. L. (1984), ‘Designing services that deliver’, Harvard Business Review, January–February, pp 133–139.
