Consumer Trends in the 1990s: Implications for Health Promotion

U.S. Department of Health and Human Services. Healthy People 2000: National Health Promotion and Disease Prevention Objectives. U.S. Government Printing Office, Washington, D.G., 1990.

Lefebvre R. Flora J. Social marketing and public health intervention. Health Education Quarterly, 1988; 15:200–315.

Adweek . Marketing to the Year 2000 (Supplement). September 11, 1989.

Drucker P. The New Realities. Harper & Row, New York, 1989.

Fisher A. What consumers want in the 1990s. Fortune, January 29, 1990.

Knowlton C. Consumers: A tougher sell. Fortune, September 26, 1988.

Kupfer A. Managing now for the 1990s. Fortune, September 26, 1988.

Main J. The winning organization. Fortune, September 26, 1988.

Peters T. Thriving on Chaos: Handbook for a Management Revolution. Alfred A. Knopf, New York, 1987.

Rogers E. Communication Technology: The New Media in Society. The Free Press, New York, 1986.

The Roper Organization. Getting ready for the 1990s: The prospects and problems for 29 industries. The Public Pulse, January 1989.

The Roper Organization. 31 Trends shaping the future of American business. The Public Pulse, Special issue, 1986.

Stupp H. Children as consumers. American Demographics, February 1988; 27–32.