Ideals without ideology

Abstract

The limitations of market based systems yield a basis for comparing HSM and CSR, whilst placing them relative to other variants of capitalism. In order to meet the full set of criteria for social responsiveness and ethicality, all the “variants” would have to be augmented in such as way that humane ideals are more effectively promoted. More generally, ethical enterprises operating within any systems of capitalism should not only refrain from exploiting market limitations, they should attempt to proactively compensate for all of them. This is nothing other than a rational and moral prescription for the strategic behaviour of productive entities. It is not an ideology.