Each of 18 men and 18 women had a series of get-acquainted sessions with a confederate. At the end of one session, the confederate touched the subject on the arm while at the end of another session the confederate patted the subject on the back. Subjects rated their liking for the confederate at the end of each session. When the subject and the confederate were of opposite sex, mean liking for the confederate was significantly greater when a subject received an arm touch than a back pat.
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