Some theorists have assumed that there is a negative relationship between the probability of success and the incentive of success. This paper presents arguments and some research which suggests that, depending upon conditions, the relationship may be either positive or negative. Possible effects of this finding upon the Atkinson model were discussed.
LewinK.DemboD.FestingerL.SearsP.Level of aspiration. In Hunt.J. McV. (Ed.), Personality and the behavior disorders. New York: Ronald, 1944Vol. 1, Chap. 10.
