Need for approval and impression value of verbs were examined as two conditions hypothesized to influence the generation of self-referent statements. 52 male college students who varied in need for approval did not vary in their production of self-referent language except when impression value of the stimuli was also considered. The data included the finding that all subjects, including those with low need for approval, responded to stimuli expressing negative impression with fewer self-referent responses. The unexpected result is considered in relation to normative aspects of the need for approval measure in this population.
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