Lax Decision Criteria Lead to Negativity Bias: Evidence from the Emotional Stroop Task

Abstract

Negativity bias means that negative information is usually given more emphasis than comparable positive information. Under signal detection theory, recent research found that people more frequently and incorrectly identify negative task-related words as having been presented originally than positive words, even when they were not presented. That is, people have lax decision criteria for negative words. However, the response biases for task-unrelated negative words and for emotionally important words are still unclear. This study investigated response bias for these two kinds of words. Study 1 examined the response bias for task-unrelated negative words using an emotional Stroop task. Proportions of correct recognition to negative and positive words were assessed by non-parametric signal detection analysis. Participants have lower (i.e., more lax) decision criteria for task-unrelated negative words than for positive words. Study 2 supported and expanded this result by investigating participants' response bias for highly emotional words. Participants have lower decision criteria for highly emotional words than for less emotional words. Finally, possible evolutionary sources of the response bias were discussed.