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Information Privacy and Marketing: What the U.S. Should (and Shouldn't) Learn from Europe

California Management Review

Impact Factor: 6.1 / 5-Year Impact Factor: 11.1

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Research article

First published online January, 2001

Information Privacy and Marketing: What the U.S. Should (and Shouldn't) Learn from Europe

Volume 43, Issue 2

https://doi.org/10.2307/41166073

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