Study of a Business Decision

For a detailed discussion of this topic, see March James G. Simon Herbert A. , Organizations (New York: John Wiley & Sons, Inc., 1958), pp. 137–139.

Calkins Robert D. , “The Decision Process in Administration,” Business Horizons, II (Fall 1959), 29; Drucker Peter F. , The Practice of Management (New York: Harper and Bros., 1954), chap. 28; and Folsom Marion B. , Executive Decision Making (New York: McGraw-Hill Book Company, 1962), p. 4.

Churchman C. West , Prediction and Optimal Decision (Englewood Cliffs, N.J.: Prentice-Hall, Inc., 1961); Miller David W. Starr Martin K. , Executive Decisions and Operations Research (ibid., 1960); and Bursk Edward C. Chapman John F. , eds., New Decision-Making Tools for Managers (Cambridge, Mass.: Harvard University Press, 1963).

Simon Herbert A. Administrative Behavior (New York: Macmillan Company, 1948); and March Simon , Organizations, loc. cit.

Cyert Richard M. March James G. , A Behavioral Theory of the Firm (Englewood Cliffs, N.J.: Prentice-Hall, Inc., 1963).

Ibid., chap. 5.