Business and the News Media

MacNaughton Donald S. , “The Businessman Versus the Journalist,” New York Times (7 March 1976), section 3, p. 14.

Connor Michael J. , “Arguing Back: Mobil's Advocacy Ads Lead a Growing Trend, Draw Praise, Criticism,” Wall Street Journal (14 May 1975), p. 1.

Carmody Deirdre , “Reporters Glided on Business News,” New York Times (5 May 1976), p. 38.

Letter to Senator Hart Philip A. ( Michigan D. ), dated 16 July 1974.

Banks Louis , “Media Responsibility for Economic Literacy,” speech given at the Annual Hancock John Awards for Excellence in Business and Financial Journalism. “A Bicentennial Examination of the Free Market System,” John Hancock Mutual Life Insurance Company, Boston, 28 October 1975.

The advertisement appeared in the New York Times, 11 May 1975.

Federal Communications Commission, Fairness Doctrine and Public Interest Standards, Fairness Report Regarding Handling of Public Issues, 39 Fed. Reg. 26372 (18 July 1974).

Ibid., p. 70.

412 U.S. 94 (1973); 450 F. 2d 642 (D.C. Cir. 1971) rev'd sub nom. Columbia Broadcasting System, Inc. v. Democratic National Committee 412 U.S. 94 (1973). For a discussion and criticism of the FCC and Supreme Court decisions, see Johnson Nicholas Westen Tracy A. , “A Twentieth-Century Soapbox: The Right to Purchase Radio and Television Time,” Virginia Law Review 57 (1971): 547; and Maeder Gary William , “A Right to Access to the Broadcast Media for Paid Editorial Advertising—A Plea to Congress,” UCLA Law Review 22 (1974): 258.

CBS v. DNC, 412 U.S. 94 (1973) at 110.

Gallese Liz Roman , “Boston's Sharon King Becomes Local TV Star by Knocking Products,” Wall Street Journal (20 October 1975), p. 1.

“Riding Out the Storm at Channel 13 with Jay Iselin,” New York Times (9 November 1975), section 2, pp. 1, 29.

Griffith Thomas , “Must Business Fight the Press?” Fortune (June 1974), p. 214. See also Hobbing Enno , “Business Must Explain Itself,” Business and society Revieew (Fall 1972); Norman Adler , “The Sounds of Executive Silence,” Harvard Business Review (July-August 1971), p. 100; Armstrong R. W. , “Why Management Won't Talk,” Public Relations Journal (November 1970), p. 6; and Ways Max , “Business Needs to do a Better Job of Explaining Itself,” Fortune (September 1972).

Oakes John B. , “Confidence in the Press,” New York Times (5 May 1976), p. 37.

“CBS Lists Record Profits, Rejects an In-House Critic,” New York Times (22 April 1976), p. 49.

For a discussion of the organization structure and modus operandi of NCPI see, Sethi S. Prakash , Advocacy Advertising and Large Corporations (Lexington, Mass.: D. C. Heath, 1977).