Abstract
Japanese and Western women travelers to Thailand were interviewed to determine factors associated with travel and risk of sexually transmitted HIV infection. Self-administered questionnaires (n = 179) were collected at beach resort areas during July and August of 1995. Four travel attitude profiles were determined by a Principle Components Analysis. Japanese travelers reported attitudes consistent with “Relaxation/Romance,” and Western travelers attitudes consistent with “Sexual Adventure.” Both groups indicated that they would develop a sexual relationship with another traveler, as opposed to a local Thai. Japanese respondents were less likely to report carrying condoms, report the intention to use condoms, or report knowledge about AIDS in Thailand. They also reported less comfort with the open distribution of condoms and AIDS prevention information. Differing HIV risk beliefs and behaviors indicate that cultural factors should be taken into account when designing intervention messages and materials for any group.
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