The prevention of alcohol abuse among youth must move beyond educational programs which provide information about the substance and its potential harmful effects. This effort involves an exploration of the underlying motivational factors which lead the young person to drink to excess. An examination of several areas of personality development points the way toward prevention strategies which respond to the social and emotional needs of the young alcohol abuser. A number of prevention programs which utilize some of these strategies have begun to operate throughout the United States. There is a critical need for more of these programs, and a particular need in the area of early parent education.
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