Sometimes, people say something intending to tackle one problem and inadvertently make
headway addressing another. A recent telling example is when Donald Rumsfeld, the then
United States Secretary of Defense, spoke at a press conference in 2002 about the vagaries
of finding weapons of mass destruction in Iraq. He said:
‘There are known knowns. These are things we know that we know. There are
known unknowns. That is to say, there are things that we now know we don’t know.
But there are also unknown unknowns. These are things we do not know we don't
know.'
1
He appeared to be talking off the cuff, but ever since he uttered the words,
philosophers have been debating whether his language refers to some sort of deeper
epistemological truth, a kind of new philosophy for the age. In other areas of life,
serendipity appears everywhere: celebrated examples are Fleming's discovery of
Penicillium notatum on an overnight petri dish,
2
and Penzias and Wilson's accidental detection of the cosmic microwave background
radiation from the noise emanating from their radiometer's antennae.
3
Tony Blair has done something similar in his new autobiography Tony Blair: a
journey.
4
Most of the 718-page monolith is relatively easily disposed of: it is his version
of events during his prime ministership, 1997–2007, a lot of which we knew. Yet in an
intriguing way it is compulsory reading as it gets into the mind of a key decision-maker as
he made the choices we agreed with or disputed, but regardless followed so closely. It is
not nearly as self-serving, indulgent or religious as it could have been, or some have made
out. That said, it has one section, buried in chapter 6, ‘Peace in Northern Ireland’, which
may prove useful for improving the National Health Service (NHS) – or any large health
organization.
Following Blair's account of the negotiations leading to the Good Friday Agreement by which
the warring loyalist and republican parties, along with the British and Irish governments,
came together to discuss the end of hostilities lies more than the germ of an idea about
how to alter complex organizations. Blair presents 10 reasons why the agreement was
successful, despite numerous setbacks and blind alleys. These principles are useful not
only, as Blair intended, to be applied to other sticky political negotiations by those
brokering peace among truculent, bellicose parties, but for longer-term cultural and
organizational transformation. This type of change is badly needed in the NHS in
substitution of, or as a replacement for, the structural change which is being sponsored by
the Conservative–Liberal Democrat Coalition.
5
From the Good Friday Agreement to culture change in the NHS
No
Blair's 10-point plan for negotiating among parties in Northern
Ireland
General principles
These principles applied to NHS culture change
1
‘At the heart of any conflict
resolution must be a framework based on agreed principles.’
First principles are the starting
points; what are the ultimate rationale, and aim?
Articulate what we want in terms of
NHS culture: a description of its nature and our future preferences for it
are needed.
2
‘Then to proceed to resolution, the
thing needs to be gripped and focused on.’
A long-term, dogged focus is
needed.
Identify who is going to process the
improvements across the years, and how, perhaps over a decade or more.
3
‘In conflict resolution, small things
can be big things.’
If one or more of the parties think an
issue is important, then it is important.
Key small-scale behaviours and
practices, and attitudes and values, need to change, or else they can
mushroom into major blockages.
4
‘Be creative.’
Various alternative and novel tactics
and strategies should be tried.
Brainstorm novel solutions; compile a
mix of initiatives that can be applied to the problem.
5
‘The conflict won't be resolved by the
parties if left to themselves.’
Self-evidently, stakeholders within a
system usually need help.
Clarify the external assistance
needed, and the roles for the government, Department of Health, and internal
and external agencies in enabling change.
6
‘Realise that for both sides resolving
the conflict is a journey, a process, not an event.’
Historical traditions, ideologies and
politics run deep and negotiations take time.
Determine the baggage that each NHS
stakeholder carries; and devise ways to address or reduce this.
7
‘The path to peace will be
deliberately disrupted by those who believe the conflict must
continue.’
Be ready to be persistent in the face
of truculent opponents and high risk.
Try to predict how and under what
circumstances naysayers, perhaps medical, nursing, opposition, media or
other groups, will try to derail the process, and circumvent these.
8
‘Leaders matter.’
The journey requires courage and
quality decisions and direction.
Show clearly who is leading, and who
is there to help: this is not just the Secretary of State for Health;
leadership can come from many quarters.
9
‘The external circumstances must
militate in favour of, not against, peace.’
Outside stakeholders and the
prevailing environment are key variables.
Among external parties, such as HM
Treasury, the public and private enterprise, show who can provide leverage
for positive change.
10
‘Never give up.’
Do not accept defeat – keep addressing
the problem with tenacity, longitudinally.
Long term is often too far away for
governments myopically oriented to the short term; yet culture change is
mostly long-term by nature.
Culture change involves concerted effort, usually over lengthy periods, to influence and
shape behaviours and practices on the one hand, and attitudes and values on the other. It
is readily conceptualized as an iceberg, with the visible portion, the organizational and
clinical activities, above the waterline, and the invisible collective mental constructs,
below. The idea is that both need re-orientation to render cultural renewal (
Did Blair realize he had developed a yet-to-be tested but nevertheless promising new model
for culture change across large complex systems? From a close reading of his book, it does
not appear so. This is an unknown unknown: Blair did not say, and we are unable to confirm
this. He looks to be genuine in his desire to leave recommendations for future political
leaders who have to broker peace between antagonistic, heavily armed parties or in
situations of civil confrontation. These are very important but do not happen very often in
the UK. We are left with a potentially important model to contribute to health systems
improvement, or plan for longer-term rejuvenation of other kinds of organizations.
So here's to Tony Blair's culture change model. Maybe the Coalition government can embark
on a different journey of revitalization of the NHS than the one they have planned.
6,
7,
8,
9
This has much rhetoric about putting patients first and empowering staff, but
proceeds to make mandatory a myriad of requirements, stipulations, demands,
accountabilities, duties, obligations and timeframes for NHS progress, re-organizing it to
within an inch of its life. It is hard imagine the new Government accepting this plea in
reality, such is the political imperative to distance its policies from the past, but let
us ask nevertheless. Dare the Coalition government put Blair's model to the test?
Footnotes
DECLARATIONS
Competing interests None declared
Funding This research was supported in part under Australian Research
Council's Discovery Projects funding scheme (project number 0986493)
Ethical approval Not applicable
Guarantor JB
Contributorship JB is the sole contributor
Footnotes
Acknowledgements
None
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