Amit Basu, Sreekumar Bhaskaran, and Rajiv Mukherjee discuss key challenges in the design of online matching platforms, providing a framework to guide executive decisions regarding three essential services: search, authentication, and compatibility counseling.
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BasuAmitet al., “An Analysis of Search and Authentication Strategies for Online Matching Platforms,” Management Science65, no. 5 (May 2019): 2412-2431; Amit Basu et al., “Compatibility and Information Asymmetry in Online Matching Platforms,” Management Science 70, no. 11 (2024): 7730-7749.