Abstract
Artificial intelligence (AI) and machine learning (ML) are opening up important avenues of value creation inside organisations. Value creation will be strengthened if AI and ML are conceptualised using theoretical anchors rooted in a strong understanding of employee psychology. Organisations need to address anxieties of employees and assure them that AI and ML are aids in improving their productivity. They need to communicate to employees that AI and ML are not meant to displace employees from their jobs. Organisations face another dilemma regarding how to use AI and ML to draw upon the tacit knowledge and judgement of human actors to make more effective business decisions.
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