Abstract
I am delighted to present the inaugural issue of Emerging Economies Cases Journal. Emerging Economies Cases Journal is a double-blind peer-reviewed journal aimed to provide a platform for academicians and industry practitioners to share cases on the application of management concepts to complex real-world situations in emerging economies context.
The world is witnessing the growing influence of emerging economies in social, economic, political and technological domain. Emerging economies are represented by several countries in Asia, Latin America, Eastern and central Europe, the Middle East and Africa. Several global and regional intergovernmental organizations are playing important role in shaping the world. Particularly, BRICS (Brazil, Russia, India, China, and South Africa), ASEAN (Association of Southeast Asian Nations), BIMSTECH (Bay of Bengal Initiative for Multi-Sectoral Technical and Economic Cooperation), MERCUSOR (South American Trade Bloc) and AFTZ (Africa Free Trade Zone) are among the most influential bodies that will provide the framework world development in 21st century.
Many analysts contend that currently the emerging economies constitute approximately 80 per cent of the world population but only account for 20 per cent of the world GDP. However, the contribution of emerging economies is likely to grow up to 50 per cent in the coming 25 years. In a nutshell, emerging economies are providing and shall continue to provide the much needed growth to the world economy. However, doing business in emerging economies also poses challenges unique to the context. The Emerging Economies Cases Journal is an attempt to bridge the gap between practice and theory in emerging economies. The cases shall attempt to provide demonstrable evidence of application of various management concepts, theories and models in emerging economies context. The case shall highlight several challenges, dilemmas and opportunities in emerging economies.
The inaugural issue include six cases from different industries and countries. From managing waste to increasing e-commerce, the cases address a wide spectrum of issues pertaining to doing business in emerging economies. I hope that the inaugural issue sets the tone of the future issues and encourages management practitioners and scholars to consider Emerging Economies Cases Journal as their choice of publication.
Finally, I would like to thank many people who worked hard to create this new journal. I would like to thank the Editorial Board for their guidance and the SAGE team for the continued support and effort in streamlining the publication process. I am grateful to the reviewers who provided timely and constructive reviews for the papers assigned to them. Also, I acknowledge the contribution of the entire faculty, doctoral students and staff of IIM Rohtak who worked diligently to make this case journal a reality. In conclusion, I thank all the contributors to the first edition of Emerging Economies Case Journal.