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Abstract

Instructors face myriad competing demands for topical coverage in their courses, while navigating pressure to teach in varied modalities and meet employers’ expectations for graduates. Starting from a Scholarship of Teaching and Learning framework, this article contributes to the bridging-the-gap literature by addressing local employers’ needs and proposing an entrepreneurship-based approach to business communication curriculum.

Keywords

entrepreneurial communication business communication Scholarship of Teaching and Learning (SoTL)teaching business plan entrepreneurship

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Feature on Teaching: Bringing an Entrepreneurial Lens to the Business Communication Course

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Keywords

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