Abstract

Get full access to this article
View all access options for this article.
References
1.
Madera
J. M.
(2013 ). Best Practices in Diversity Management in Customer Service Organizations An Investigation of Top Companies Cited by Diversity Inc . Cornell Hospitality Quarterly , 54 (2 ), 124 –135 .
2.
Wood
R.
(2003 ). Diversity management . The international hospitality industry. Structure, characteristics and issues , 93 –109 .
3.
Correia
N.
, &
Kleiner
B. H.
(2001 ). New developments concerning sexual orientation discrimination and harassment . International journal of sociology and social policy , 21 (8/9/10 ), 92 –100 .
4.
King
E. B.
, &
Cortina
J. M.
(2010 ). Stated and unstated opportunities and barriers to lesbian, gay, bisexual, and transgendered supportive organizations . Industrial and Organizational Psychology , 3 (1 ), 103 –108 .
5.About: Winshape Foundation. (2012 ). Retrieved April 03, 2015 from Winshape . com: http://winshape.com.
6.
Albert
S.
, &
Whetten
D. A.
(1985 ). Organizational identity . Research in Organizational Behavior , 7 , 263 –295 .
7.
Bixler
B.
(August 4, 2014 ). Franchise Chatter Guide: Chicken Franchise Brands Old and New Have the Whole Industry Clucking . Retrieved April 02, 2015 from http://www.franchisechatter.com/2014/08/04/franchise-chatter-guide-chicken-franchise-brands-old-and-new-have-the-whole-industry-clucking/#sthash.GAA7AATR.dpuf.
8.Bloomberg Financial. (August, 2012 ) “Tyson Foods Inc. ”. Retrieved April 21, 2013 from http://www.bloomberg.com/quote/TSN:US.
9.
Cathy
S. T.
(1989 ). It's Easier to Succeed Than Fail. Oliver-Nelson Books .
10.Chick-fil-A Executive Bios . (2015 ). Retrieved April 03, 2015 from Chick-fil-A Corporation Web site: http://www.chick-fil-a.com/Press/Bios/Dan.
11.
Comer
M.
(March 3, 2014 ). New Chick-fil-A filings show decrease in anti-LGBT funding . Retrieved April 03, 2015 from http://goqnotes.com/27860/new-chick-fil-a-filings-show-decrease-in-anti-lgbt-funding/.
12.Company Fact Sheet . (2015 ). Retrieved April 03, 2015 from Chick-fil-A corporate website: http://www.chick-fil-a.com/Company/Highlights-Fact-Sheets.
13.
Cronin
J. J.
,
Brady
M. K.
, &
Hult
G. T. M.
(2000 ). Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments . Journal of Retailing , 76 (2 ), 193 –218 .
14.Equality Matters (July 2, 2012 ). Chick-fil-A Donate Nearly $2 Million to Anti-Gay Groups in 2010 . Retrieved October 20, 2012 from: http://equalitymatters.org/factcheck/201207020001.
15.
Filloon
W.
(April 23, 2015 ). “Chick-Fil-A Is Not Welcome at Johns Hopkins University ” Retrieved June 02, 2015 from http://www.eater.com/2015/4/23/8479689/chick-fil-a-johns-hopkins-resolution-lgbt-anti-gay.
16.
Gioia
D. A.
,
Schultz
M.
, &
Corley
K. G.
(2000 ). Organizational identity, image, and adaptive instability . Academy of Management Review , 25 (1 ), 63 –81 .
17.
Ho
V.
,
Lee
S.H.
, &
Thomson
M.
(2013 ). Too chicken to convert? A Chick-Fil-A dilemma . Ivey Publishing : London .
18.Human Rights Campaign . (2014 ). Chick-fil-A Profile - Buyers Guide . Retrieved June 02, 2015 from http://www.hrc.org/apps/buyersguide/profile.php?orgid=61530&catid=1223#.VW24SM9Vikp.
19.
Kaufman
A.
(April 9, 2015 ). Chick-Fil-A Hopes NYC Will Forget That Whole Hating-Gays Thing . Retrieved April 03, 2015 from http://www.huffington-post.com/2014/04/09/chick-fil-a-new-york-city_n_5120387.html.
20.
Kotler
P.
,
Bowen
J. T.
, &
Makens
J. C.
(2006 ). Marketing for hospitality and tourism (Vol. 893 ). Upper Saddle River, NJ : Prentice Hall .
21.Marriott Diversity & Inclusion . (2015 ). Retrieved April 09, 2015 from http://www.marriott.com/diversity/diversity-and-inclusion.mi.
22.
Marzilli
T.
(July 27, 2012 ). “Chick-fil-A takes perception dive with fast food eaters. ” Retrieved April 20, 2013 from http://research.yougov.com/news/2012/07/27/chck-fil-takes-perception-dive-fast-food-eaters.
23.
Novack
J.
(August 3, 2012 ). “Chick-fil-A's In Your Face Christian Credo is Old News. ” Forbes .
24.PrivCo . (2012 ). Chick-fil-A's Stunning Cash-Flow Machine: Co's Cathy Family Now Billionaires as 100% Stake in Privately-Held Chick-fil-A worth Whopping $4.5 Billion, Chick-fil-A has 44$ EBITDA Margins, Voluntarily Forgoes $47.5 million in Revenue Yearly from Sunday . Retrieved October 10, 2012, from http://www.privco.com/chick-fil-as-stunning-cash-flow-machine-cathy-family-now-billionaires-as-100-stake-in-privately-held-chick-fil-a-worth-whopping-45-billion-chick-fil-a-voluntarily-forgoes-475m-in-revenue-yearly-from-sunday-closing-policy.
25.
Reid
R. D.
, &
Bojanic
D. C.
(2009 ). Hospitality marketing management . John Wiley and Sons .
26.Sandelman & Associates (February 11, 2015 ). Chick-fil-A big winner in Sandelman's annual Quick-Service Restaurant Awards of Excellence . Retrieved April 02, 2015 from http://www.sandelman.com/reports/Press_Releases/2015-02-11%202014%20Awards%20of%20Excellence%20Press%20Release.pdf.
27.
Stanford
D. D.
(December 2, 2007 ). Seasoning a generation: With Chick-fil-A built on biblical principles, the founder's children take steps to ensure that their children stay true to the family's business ideals . The Atlanta Journal-Constitution , p. 1C .
28.
Swales
J. M.
, &
Rogers
P. S.
(1995 ). Discourse and the projection of corporate culture: The mission statement . Discourse & Society , 6 (2 ), 223 –242 .
29.
Trejos
N.
(June 2, 2014 ). Stay with us! Marriott targets LGBT travelers . Retrieved April 07, 2015 from http://www.usatoday.com/story/travel/hotels/2014/06/02/marriott-lesbian-gay-bisexual-transgender-travel/9777605/.
30.
Tripp
M.
(April 03, 2015 ). What Indiana's Shifting ‘Religious Freedom’ Law Really Means for LGBT Diners . Retrieved April 07, 2015 from http://www.eater.com/2015/4/3/8326565/indiana-religious-freedom-discrimination-law-update.
31.
Weiler
V.
,
Gerardo
P.
,
Farris
P.W.
, &
Simko
P.J.
(2013 ). Chick-Fil-A: Bird of a different feather . Darden Business Publishing : Charlottesville .
32.
Zeithaml
V. A.
,
Berry
L. L.
, &
Parasuraman
A.
(1996 ). The behavioral consequences of service quality . Journal of Marketing 60 (2 ), 31 –46 .
