Social media in everyday practice

Abstract

Social media is used on a daily basis by doctors and the patients whom they serve. Although providing a number of distinct advantages and novel tools for clinical interaction, education and professional development, social media also has a number of important pitfalls, of which doctors need to be aware. This article discusses issues related to the use of social media by doctors and highlights key guidance as well as best-practice advice with regards this developing area of the GP’s tool kit.