Abstract
Grounded theory has become an established approach in (applied) qualitative research. Researchers could have an on-going, relative freedom when using this research strategy but their creativity will have been limited by the number of participants and interviews, and by the methodology that they have declared in their research ethics committee application. Since no robust evidence exists about potential harm in qualitative research in general and grounded theory in particular, we should rethink whether a greater freedom might be allowed to researchers when using a grounded theory approach. It is concluded that a greater freedom should be allowed, but only to skilled researchers as those with less experience might use less rigid rules to cover their lack of skills and research experience, potentially burdening the study participants unnecessarily.