We consider how to optimize remembered aesthetic pleasure resulting from temporal sequences of events such as music and meals. We examine what psychology and music can learn from each other and how this knowledge might be applied to tasting menus and other temporal sequences. Common practices in longer musical works suggest the importance of (a) beginnings and endings, (b) variations in affective intensity over time, (c) repetitions, (d) variations on a theme, and (e) a return to prior material at the end of a piece. Results from psychology suggest that for affective memory, the final and peak experiences are most critical. For example, because a strong positive ending may be important for affective memory, and because return is a major feature of the ending of musical works, it may be an error to end meals with desserts, which are not the favorite courses for most people and typically bear no relation to prior courses (hence no return).
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