Abstract
Although retail environments differ greatly around the world, all retailers are pressured by small margins as they strive to be profitable. Front-end checkout operational performance is very important for retailers to insure revenue growth. Because every country is different in terms of culture, tradition, and legal restrictions, there is not one ideal solution for the checkout that can be applied internationally. However, by following an established process that focuses on retailers' business objectives, ergonomic solutions can be designed and sold. Once proper attention is placed on understanding the unique cultural issues and the business priorities of the retailer, appropriate analysis methodologies can be used to capture data that will be useful in producing and selling a worthy solution. Examples of engagements conducted for retailers in Japan, Brazil, and the United Kingdom show how this approach can be successful in designing and presenting beneficial solutions. The paper shows how this approach can be successful for international engagements.
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