Abstract
Passenger safety can be increased by increasing the amount of safety information that passengers know. To effectively do this. one must (a) determine what passengers need to know, and (b) effectively present the information Black and white video tape was used to present nonverbal safety information to potential aircraft passengers (subjects) on what they should do (Do), what they should not do (Don't), and the reason why (Why) The information covered II content areas (e. g., luggage storage, seat belt use. etc) relevant to an overland flight. Each of 7 groups of subjects saw information on the content areas but each group saw a different combination of the Do, Don't, and Why information on each content area. For each content area, one group which did not receive any information was considered a control group. Each of the 7 groups consisted of 10 men and 10 women, half of these 140 subjects were from a rural area and half from urban and suburban areas. The video tape presentation resulted in significant improvements in knowledge of appropriate safety-related behaviors. Do and Don't information, combined, was more beneficial than either Do or Don't information alone. Providing the Don't information alone had no significant effect; neither was the addition of Why information associated with a significant increase in knowledge of what behaviors should or shouldn't be performed.
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