Abstract
In this article, the author explores the reformulation of the notion of culture in Mexican society, analyzing the way cultural issues appear in the written press. He studies the approaches to the idea of culture in different sections of the dailies—cultural, economic, social—and how they relate to local, national, and global processes. According to him, written press is one place in which dissemination of cultural issues becomes more eloquent. By analyzing the written press, it is possible to note a reformulation of the concept of culture associated with its new role in socioeconomic and political processes. This expansion of culture does not take place in the same way in different sections of the dailies. The hypothesis explored is that differences stem from ways in which the local, national, and global are organized in diverse cultural fields. In so doing, we can better understand the aspects in which Mexican society is globalizing.
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