Using Digital Storytelling as an Evaluation Tool

Abstract

Digital storytelling is an innovative approach that evaluators can adopt to expand their dissemination efforts. The stories use brief audio and video recordings, and they can be used to provide reflections on the perceived value, experiences, or impact of public health efforts. We offer tips for evaluators to add this tool to their portfolio using several traditional evaluation data collection techniques. We also discuss a series of planning considerations and lessons learned based on the experiences of an evaluation of a research capacity-building initiative.