BakerCE (1994) Advertising and a Democratic Press. Princeton, NJ: Princeton University Press.
2.
CampbellCMarksLJ (2015) Good native advertising isn’t a secret. Business Horizons58 (6): 599–606.
3.
CarlsonM (2015) When news sites go native: Redefining the advertising-editorial divide in response to native advertising. Journalism16: 849–865.
4.
Dicken-GarciaH (1989) Journalistic Standards in Nineteenth Century America. Madison, WI: University of Wisconsin Press.
5.
GoodmanEP (2006) Stealth marketing and editorial integrity. Texas Law Review85: 83–152.
6.
IversenMHKnudsenE (2017) When politicians go native: The consequences of political native advertising for citizens’ trust in news. Journalism. Epub ahead of print 17 January 2017. DOI: 10.1177/1464884916688289.
7.
MatteoSZottoCD (2015) Native advertising, or how to stretch editorial to sponsored content within a transmedia era. In: SiegertGForesterKChan-OlmstedSMet al. (eds) Handbook of Media Branding. Cham: Springer International Publishing, pp. 169–185.
8.
MeadGH (1934) Mind, Self and Society. Chicago, IL: Chicago University Press.
9.
NeroneJ (2012) The historical roots of the normative model of journalism. Journalism14(4): 446–458.
10.
TaylorC (1991) The Ethics of Authenticity. Cambridge, MA: Harvard University Press.
