The Finnish media devote more attention to hard news than the British media, yet Finns are less interested in politics than the British. The principal reason for this difference in news values is that Finnish TV is more subject to public service influence than British TV, and the Finnish press is more strongly influenced by a professional journalistic culture than its British counterpart. While a number of national differences contribute to different levels of public knowledge, the Finns are better informed about hard news topics partly because they are better briefed in these areas by their media.
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