In the last few years, a powerful consensus has emerged among scholars of digitally enabled peer production. In this view, digital technologies and social production processes are driving a dramatic democratization of culture and society. Moreover, leading scholars now suggest that these new, hyper-mediated modes of living and working are specifically challenging the hierarchical structures and concentrated power of bureaucracies. This paper first maps the assumptions underlying the new consensus on peer production so as to reveal the sources of its coherence. It then revisits Max Weber’s account of bureaucracy. With Weber in mind, the paper aims to expose analytical weaknesses in the consensus view and offer a new perspective from which to study contemporary digital media.
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