Finding the White working class in 2016: Journalistic discourses and the construction of a political identity

Abstract

This article argues that the discourses and techniques of political journalism worked to make White working class identity sensible as an assumed norm in American politics during the 2016 US presidential campaign. Throughout the campaign, many news organizations sent journalists to small towns and various Donald Trump rallies to understand what was driving a burbling resentment among his base of White working class voters, and by interrogating the explanatory and long-form reporting produced by these journalists, we can come to understand how the White working class began to cohere as a particular political subjectivity. By documenting the economic decline and social peril borne from neoliberal policies, acts of journalism substantiate the conditions that animate White working class identity and legitimate its resentments. However, that same journalism also failed to adequately deal with the consequences of policy and the way economic conditions and cultural identities reflexively constitute one another, instead focusing on the ways class- and race-based resentments formed a well of political support, constraining any sense of agency to the discursive bounds of a political campaign. This article concludes by arguing that in order to decenter the primacy of whiteness in American politics, it is incumbent upon scholars and observers alike to attend to the various cultural discourses and techniques that render it simultaneously central and invisible.