A few studies in the travel research literature indicate a relationship between travel motivation and the use of information sources for travel decisions. This study will propose and test a causal model specifying these relationships using structural equation modelling. When specific client groups are matched with their preferred information sources, marketers can easily access the target group. The application of LISREL will also be discussed.
Manfredo, M.J. (1989) 'An Investigation of the Basis for External Information Search in Recreation and Tourism', Leisure Studies, Vol. 11, pp. 29-45.
2.
Mansfeld, Y. (1992) 'From Motivation to Actual Travel', Annals of Tourism Research, Vol. 19, pp. 399-419.
3.
Mansfeld, Y. (1990) 'Spatial Patterns of International Tourist Flows: Toward a Theoretical Framework', Progress in HumanGeology, Vol. 14, No. 3, pp. 372-390.
4.
Gitelson, R.J. and Crompton, J.L. (1983) 'The Planning Horizons and Sources of Information Used by Pleasure Vacationers', journal of Travel Research, Winter, pp. 2-7.
5.
Woodside, A.G. and Ronkainen , I.A. (1980) ' Vacation Travel Planning Segments ; Self-Planning vs. Users of Motor Clubs and Travel Agents', Annals of Tourism Research, Vol. 7, No. 3, pp. 385-394.
6.
Goodrich, J.N. (1978) 'The Relationship Between Preferences for and Perceptions of Vacation Destinations: Application of a Choice Model', Journal of Travel Research, Vol. 17, No. 2, pp. 8-13; Crompton, J.L. (1979) 'Motivations for Pleasure Vacation', Annals of Tourism Research, Vol. 6, No. 4, pp. 408-424; Pyo, S., Mihalik, B. and Uysal, M. (1989) 'Attraction Attributes and Motivations: A Canonical Correlation Analysis', Annals of Tourism Research, Vol. 16, No. 2, pp. 277-282; Uysal, M. and Hagan, L.A.R. (1993) 'Motivation of Pleasure Travel and Tourism', in Kahn et al. (eds), 'Encyclopedia of Hospitality and Tourism ', pp. 798-810, Van Nostrand Reinhold, New York.
7.
Ibid., Crompton;Iso-Ahola, S.E. (1982) 'Toward a Social Psychological Theory of Tourism Motivation: A Rejoinder', Annals of Tourism Research, Vol. 12, No. 1, pp. 256-262.
8.
Uysal and Hagan, ref. 6 above.
9.
Ross, E.L.D. and Iso-Ahola, S.E. (1991) 'Sightseeing Tourists' Motivation and Satisfaction', Annals of Tourism Research, Vol. 16, pp. 226-237.
10.
Shoemaker, S. (1989) 'Segmentation of the Senior Pleasure Travel Market', Journal of Travel Research, Winter, pp. 14-21.
11.
Lieux, E.M. , Weaver, P.A. and McCleary, K.W. (1994) 'Lodging Preferences of the Senior Travel Market', Annals of Tourism Research, Vol. 21, No. 4, pp. 712-728.
12.
Vincent, V.C. and de los Santos , G. (1990) 'Winter Texans: Two Segments of the Senior Travel Market', Journal of Travel Research, Vol. 29, No.1, pp. 9-12.
13.
LaForge, M.C. (1984) 'Elderly Recreational Travelers: A Profile', The Cornell Hotel and Restaurant Administration Quarterly, August, pp. 14-15.
14.
Gustin, M.E. and Weaver, P.A. (1993) 'The Mature Market: Underlying Dimensions and Group Differences of a Potential Market for the Hotel Industry', FIU Hospitality Review, Vol. 11, No. 2, pp. 49-59.
15.
Ref. 1 above.
16.
Ref. 2 above.
17.
Ibid.
18.
Woodside, A.G. and Lysonski, S. (1989) 'A General Model of Traveler Destination Choice', journal of Travel Research , Vol. 27, No. 4, pp. 8-14.
19.
Ref. 4 above.
20.
Shreyer, R., Lime, D.W. and Williams, D.R. (1984) 'Characterizing the Influence of Past Experience on Recreation Behavior ', journal of Leisure Research, Vol. 16, No.1, pp. 34-50.
21.
Ref. 5 above.
22.
Phillips, L.W. and Sterntha, B. (1977) 'Age Differences in Information Processing: A Perspective on the Aged Consumer', journal of Marketing Research, November, Vol. 14, pp. 444-457; Gilly, M.C. and Zeithaml, V.A. (1985) 'The Elderly Consumer and Adoption of Technologies ', Journal of Consumer Research, December, Vol. 12, pp. 353-357.
23.
Zeller, A. (1988) 'Catalogue of Mailing Lists', Alvin B. Zeller, New York.
24.
Hair, J.F. Jr, Anderson, R.E., Tatham, R.L. and Black, W.C. (1992) 'Multivariate Data Analysis with Readings', 3rd edn, Macmillan Publishing Company.
25.
Joreskog, K.G. and Sorbom, D. (1989) 'LISREL 7: A Guide to the Program and Applications', 2nd edn, Joreskog and Sorbom/ SPSS Inc.
26.
Ref. 24 above.
27.
Ibid.
28.
Bagozzi, R.P. and Yi, Y. (1988) 'On the Evaluation of Structural Models', Journal of the Academy of Marketing Science , Vol. 16, No. 1, pp. 74-94.
29.
Ref. 24 above.
30.
Ref. 28 above.
31.
Ibid.
32.
Snepenger, D., Meged, K., Snelling , M. and Worral, K. (1990) 'Information Search Strategies by Destination-Naive Tourists', Journal of Travel Research , Summer, pp. 13-16.
