In the new media environment, the public broadcaster's primary purpose should be to operate at the cutting edge; it must make itself indispensable to anyone who wants to be informed, educated and entertained. And as we move towards a post-broadcasting environment, it must think of itself as a full-service public communicator.
Canadian Broadcasting Corporation (2007) `Diversity of Voices', Broadcasting Notice of Public Hearing CRTC 2007-5. Final written comments of CBC/Radio-Canada, Ottawa, 12 October 2007.
3.
Council of Europe (1994) `The Media in a Democratic Society', Draft Resolutions and Draft Political Declaration , 4th European Ministerial Conference on Mass Media Policy, Prague, 7-8 December. Strasbourg : Council of Europe, MCM-CDMM (94) 3 prov 1.
4.
Raboy, M. (1997) `"The World Situation of Public Service Broadcasting: Overview and Analysis": Report Prepared for the International Round-Table on the Cultural and Educational Role of Electronic Media', in Unesco (ed.) Public Service Broadcasting: Cultural and Educational Dimensions pp. 19-56. Paris: UNESCO.
5.
Smith, A. (1973) The Shadow in the Cave: The Broadcaster, His Audience and the State. Urbana: University of Illinois Press.
6.
UN-UNESCO World Commission on Culture and Development (1995) (chaired by Javier Perez de Cuellar) Our Creative Diversity. Paris: United Nations /UNESCO.
