This article explores how Korean bloggers, in contestation, participate in the social structure of communication and potentially transform it through their vernacular practices of decoding and recoding in the blogosphere. As a neo-liberal regime has been established, citizens practise discursive politics in a seemingly democratic and technologically advanced society that is actually a coercive-controlled communication system. Through the analysis of news blogs on the Cheonan disaster, it is suggested that a majority of bloggers are seen to utilise news media stories to gain leverage for their points of view or to provide counter-arguments against the dominant frames generated by the established news media. The critical reframing of the digital network in Korean society allows a reflexive reading of the Korean digital wave, which should be contextualised within generation politics, economic polarisation and ideological contestation. In order to avoid a nationalistic celebration of the IT power of the country, citizens' digital media practices are analysed as contributions to the democratisation of the public sphere and the enhancement of social openness and participation in the digitised arena of discursive politics.
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