AndersonLaurelOstromAmy L.CorusCananFiskRaymond P.GallanAndrew S.OliverosMario GiraldoMendeMartinRayburnSteven W.RosenbaumMark S.ShirahadaKunioWilliamsJerome D. (2013), “Transformative Service Research: An Agenda for the Future,” Journal of Business Research, 66 (8), 1203–10.
2.
BerryLeonard L.BendapudiNeeli (2007), “Healthcare: A Fertile Field for Service Research,” Journal of Service Research, 10 (2), 111–22.
3.
BlackHulda G.GallanAndrew S. (2015), “Transformative Service Networks: Cocreated Value as Well-Being,” The Service Industries Journal, 35 (15-16), 826–45.
GallanAndrew S.JarvisCheryl BurkeBrownStephen W.BitnerMary Jo (2013), “Customer Positivity and Participation in Services: An Empirical Test in a Health Care Context,” Journal of the Academy of Marketing Science, 41 (3), 338–56.
6.
LeeHenryVlaevIvoKingDominicDarziAraDolanPaul (2013), “Subjective Well-Being and the Measurement of Quality in Healthcare,” Social Science & Medicine, 99 (2013), 27–34.
7.
McColl-KennedyJanet R.VargoSteve L.DanaherTracey S.SweeneyJillian C.KasterenYasmin van (2012), “Health Care Customer Value Co-creation Practice Styles,” Journal of Service Research, 15 (4), 370–89.
8.
OstromAmyParasuramanA.BowenDavid E.PatricioLiaVossChristopher A. (2015), “Service Research Priorities in a Rapidly Changing Context,” Journal of Service Research, 18 (2), 127–59.
9.
SweeneyJillian C.DanaherTracey S.McColl-KennedyJanet R. (2015) “Customer Effort in Value Cocreation Activities: Improving Quality of Life and Behavioral Intentions of Health Care Customers,” Journal of Service Research, 18 (3), 318–35.
