In response to the demand for business graduates with good communication
skills, many schools are examining ways to enhance and strengthen their com
munication programs to ensure students' development of these skills. This
paper presents a model for implementing a Communication Across the Cur
riculum (CAC) program that is based on an integrated approach to developing
students'communication skills. The model is based on the authors'experience
as coordinators of the CAC program at their university.
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