Abstract
“Marketing Myopia” appears to threaten newspapers with decreasing share of ecomoic support in ‘post-industrial society.“
Get full access to this article
View all access options for this article.
You are on the new improved site. You can view the old site in view-only mode here until June 27, 2026
Select search scope: search across all journals or within the current journal
“Marketing Myopia” appears to threaten newspapers with decreasing share of ecomoic support in ‘post-industrial society.“
View all access options for this article.