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Task Orientation and Salience as Determinants of Source Utility

Journalism & Mass Communication Quarterly

Impact Factor: 2.8 / 5-Year Impact Factor: 3.9

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First published online December, 1972

Task Orientation and Salience as Determinants of Source Utility

Volume 49, Issue 4

https://doi.org/10.1177/107769907204900406

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