Abstract
Drawing on Youngblood’s call for “compelling, impactful, and thoughtful” journalism, this study introduces Just-Peace Journalism (JPJ), merging Just War Theory and Peace Journalism to deepen ethical scrutiny and practical coverage. A quantitative analysis of 300 Sudan Tribune and Al Jazeera articles on Darfur investigates whether JPJ can strengthen day-to-day reporting and whether its principles extend beyond Darfur. The findings reveal that, while normative frameworks often struggle to influence routine news practices, JPJ elements emerge when supported by editorial policies, sufficient resources, and receptive audiences. Building on these insights, the study proposes strategies for independent journalists and local media to elevate ethical inquiry, and it encourages further exploration of JPJ’s applicability across diverse contexts.
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