Abstract
The purpose of this study was twofold: (1) to develop a valid and reliable new instrument to measure relationship maintenance strategies in the context of organization-employee relationships, and (2) to explore how organizations build relationships with internal publics. A focus group (N = 10) and an online survey (N = 583) were administered. Statistical tests established the validity and reliability of a six-factor twenty-item instrument for relationship maintenance strategies. The study also found that organizations utilized openness, assurances of legitimacy, networking, and compromising to a larger extent than distributive negotiation and avoiding to build relationships with their employees.
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