Magazine Readership Research and Undergraduate Teaching

Accrediting Council on Education in Journalism and Mass Communications. Accredited Journalism and Mass Communications Education. Supplement to AEJMC News 19, no. 4. Columbia, S.C.: University of South Carolina College of Journalism, February 1986.

Baxter Bill L. “PR, PR education both fall far short in research areas.” Journalism Educator 37, no. 1 (Spring 1982): 13–15.

Berger Peter R. Luckmann Thomas The Social Construction of Reality. Garden City, N.J.: Doubleday, 1967.

Burgoon Judee K. Burgoon Michael Atkin Charles K. The World of the Working Journalist. Michigan: Michigan State University, September 1982.

Burkett Warren “‘Teaching’ survey introduces class to basic concepts.” Journalism Educator 35, no. 1 (January 1980): 49–51.

Carey James W. “The Communications Revolution and the Professional Communicator.” Sociological Review Monograph (Keele, England] 13 (January 1969): 23–38.

Gerlach Peter “Research about Magazines Appearing in Journalism Quarterly.” Journalism Quarterly 64, no. 1 (1987): 178–182.

Grossman Morton “Developing research to support marketing goals.” Folio (March 1985): 95–102.

Groves Marjorie . Editor, Meredith Publishing Services, Des Moines, Iowa. Interview at Iowa State University, Ames, Iowa, 1987.

Hollstein Milton Magazines in Search of an Audience: A Guide to Starting New Magazines. New York: Magazine Publishers Association, 1969.

Kobak James B. “The editor as marketer: A heretical but correct approach.” Folio (February 1976): 504–505.

Lynn Jerry R. Leiter Kelly “Both benefit when research, writing classes coordinate.” Journalism Educator 36, no. 1 (April 1981): 21–23.

Merrill John C. Dennis Everette E. Basic Issues in Mass Communication: a debate. New York: Macmillan, 1984.

Merrill John C. Odell S. Jack Philosophy and Journalism. New York and London: Longman Inc., 1983.

“Revised Code of Ethics.” ASA Footnotes: March 1982.

Rogers Jane C. “How to conduct responsible in-house research.” Folio (September 1985): 102–109.

School of Journalism, University of Oregon. Planning for Curricular Change in Journalism Education: Project on the Future of Journalism and Mass Communication. Eugene, Oregon: School of Journalism, University of Oregon, 1984.

Seilo Mary Kinville “A Study of Magazine Journalism Education.” Master's thesis, Ohio University, 1969.

Silinsh Joan “Getting editors involved in marketing.” Folio (December 1977): 506–508.

Sorensen George W. “Field coursework stresses social science methods.” Journalism Educator 33, no. 3 (October 1978): 51–52.

Stempel Guido H. III Ruminski Henry A. How to Conduct Your Own Readership or Market Study. Memphis, Tenn.: National Council of College Publications Advisers, 1983.

Strohm Susan M. Griswold William Acharya Lalit “Communication theory and research: A view from the professions.” CT&M Newsletter (Communication Theory and Methodology Division of the AEJMC) 16 (Winter 1987): 1–2.

Zelkowitz Suzanne “Editorial salary survey.” Folio (June 1987): 91–104.