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Book Review: Mastering Business for Strategic Communicators,Insights and Advice From the C-suite of Leading Brands,by Matthew W. Ragas and Ron Culp

Journalism & Mass Communication Educator

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Book review

First published online December, 2018

Book Review: Mastering Business for Strategic Communicators,Insights and Advice From the C-suite of Leading Brands,by Matthew W. Ragas and Ron Culp

Volume 73, Issue 4

https://doi.org/10.1177/1077695818787070

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References

Turk

J. V.

(1989). Management skills need to be taught in public relations. Public Relations Review, 15(1), 38-52.

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