Abstract
Public relations students at two U.S. universities separated by several time zones were assigned to use online message boards to communicate with each other as well as cultural consultants in Korea to write an issue statement and promotional plan for an international strategic communications project. The technology acceptance model was found to fit well with student attitudes and behaviors related to online bulletin board systems used in the class project. Student perceptions of the ease of using online technology were the strongest predictors of their intentions to use this technology in their careers beyond the classroom.
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