The export sector has been the highlight of recent U.S. economic performance,
underscoring the importance of exporting as a strategic choice in the
internationalization of the firm. However, firms commonly face export barriers
and seek, or accept, export assistance to overcome them. Public sector
organizations are an important source of export assistance. This study examines
factors associated with effective use of export assistance by utilizing the
results of a mail survey of 89 Minnesota firms assisted by a state agency. The
results suggest that the commitment/persistence of management is a more
important factor in export promotion than either the export stage or the
services used by the firm.
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