Abstract
What explains how political donors decide where to give? Existing research indicates that people donate money to express support for a preferred political “team” and enjoy the emotional benefits of participating in politics. While this explains why people donate, it does little to help understand the different strategies that donors may pursue. In this paper, we use data on individual decisions as to where to allocate contributions to provide fresh insight into the strategies donors are pursuing. Our approach yields a much more nuanced view of campaign finance by showing how differently situated donors pursue divergent contribution strategies. Of particular note, we identify an influential class of engaged and wealthy political donors that spreads their dollars widely, especially focusing on giving to out-of-jurisdiction candidates. This illustrates just how influential the recent elimination of aggregate contribution limits may be in allowing a small share of donors to be broadly influential.
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