This study tests the theory of politicized ethnic identity’s shaping Latino political behavior. The authors consider whether candidate quality moderates the effects of political ethnic attachments on co-ethnic candidate preferences. Ordered logistic regression models are developed to predict Latino voter preferences for co-ethnic candidates with varied degrees of qualification. Candidate quality significantly mitigates collective ethnic political behavior, yet the authors find Latinos with strong ethnic attachments remain inclined to prefer a co-ethnic even when less qualified than a non-Latino candidate. Political ethnic identity theory is useful in explaining minority political behavior, but there are boundaries to collective identity’s shaping political preferences.
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