Atkinson, J.W., "The Mainsprings of Achievement Oriented Activity." In Krumboltz, J. D. (Ed.), Learning and the Education Process, Chicago: Rand McNally, 1965.
2.
Bradley, G.W., "Self-Serving Biases in the Attribution Process: A Re-examination of the Fact or Fiction Question." Journal of Personality and Social Psychology, 1978, 36, 56-71.
3.
Festinger, L., "Wish, Expectation and Group Standards as Affecting Level of Aspiration ." Journal of Abnormal Social Psychology, 1942, 37, 184-220.
4.
McClelland, D., The Achieving Society. Princeton: Van Nostrand Reinhold, 1961.
5.
Myers, D.G., and Ridl, J., "Can We All Be Better than Average?" Psychology Today , 1979, 13(3), 89-98.
6.
Ross, M., and Sicoly, F., "Egocentric Biases in Availability and Attribution." Journal of Personality and Social Psychology, 1979, 37, 322-336.
7.
Schlenker, B.R., and Miller, R.S., "Egocentrism in Groups: Self-Serving Biases or Logical Information Processing?" Journal of Personality and Social Psychology , 1977, 35, 755-764.
8.
Vroom, V., Work and Motivation. New York: John Wiley and Sons, 1964.
