Business writing requires awareness of the corporate community and its
many audiences, an awareness that is difficult to provide in the classroom. Of
fering students a conceptual model of the business-writing process, its
audience demands and context, provides them with a basis for analyzing writ
ing tasks and constructing hypothetical situations around case studies.
Student texts written to a case study show student strategies; texts by experi
enced writers and a memo written in the workplace reveal audience concerns
common to business-writing situations. A conceptual model is presented.
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